brand name on resume
Influence cross-functionally its execution across touch points within product, integrated campaigns, PR and social, Lead creative excellence across every asset, be details oriented to achieve superior consumer advertising and brand perception, Build compelling marketing plans to drive revenue growth from new and existing diners, and be comfortable in the digital space, 15+ years of strong brand marketing experience in a marketing-driven organization, and have proven success driving revenue through consumer activation, offline advertising, PR, social media, stunts, and promotional programs, Experience required in managing digital and/or e-commerce brands with record of success, Must create strong measurement frameworks for all programs, Marketing partnership development and Agency management experience is a must, Solid strategic understanding of Social Media platforms and their importance in a successful integrated marketing effort, Must be able to execute as well as manage, Must be a team player. Given her focus of her job search, strategically placing the school and something related to her work during her studies was appropriate. Must be currently enrolled as an undergraduate student in a college or university, School projects, internships or work in the area of marketing or business administration preferred, Must have the ability to manage and prioritize multiple projects simultaneously, Must have the ability to work well under time constraints, Create Competitive Analysis reports tracking marketing practices, topics, and activities from top competitors on social media channels, Assist in managing the global marketing calendar for upcoming products. TONS of advertisers targeting this keyword. Download Brand Marketing Resume Sample as Image file, Administrative Assistant Marketing Resume Sample, Establish brand programs on a continent and country level to drive brand awareness, Develop Integrated marketing strategies and manage the execution of brand marketing activities for Asia Pacific, Liaise with global office on brand positioning and localization of the programs, Work with teams (Digital, Revenue, Loyalty) to drive the programs, Provide strong brand guidance to the marketing team on property level, Work with external agencies to make sure all the brand communications are executed effectively, Working with Manager, develop briefs and assist with the execution of the project from concept through to completion, Assists manager in working with the creative development of OCEAN-related marketing communications and collateral, Develop and manage relationships with online bloggers and content providers in the home, fashion, and lifestyle categories, Assists manager with the development of marketing communications to lead generation partnerships and promotions, Create, select, prepare and manage the roll-out of content for digital media across all platforms (e.g. throughout campaigns, digital, print collateral and events), Support ROI through campaign and channel reporting, Drive employer brand presence with associated reporting; SEO, site analytics, reports and working closely with the global team to ensure best practice, Promote Accenture’s Employer of Choice initiatives and key messages, Liaise with stakeholder’s relationships such as suppliers and creative agencies as required, Strong communication and marketing skills and deep overall business acumen, Strong English language skills; written and verbal, Able to build credibility with the team and stakeholders, Create vision of, own and drive global brand and marketing strategies that effectively build brand awareness, perceived brand quality and overall sets the DC Shoes brand ahead of its competitors, Align brand vision to 5 year strategy & business plans, Develop the digital marketing and social media strategies for the brand across campaigns, driving clear decision-making and key stakeholder alignment, Devise and deliver a sustainable Omni-channel marketing strategy, including retail, wholesale and loyalty marketing, Design, create and develop influencer and athlete marketing plans across culture programs and projects, Drive creative content creation and campaigns based on consumer and market insights, Ensure global consistency in execution of marketing initiatives – across all consumer touch points, Manage regular communication throughout global regions, Lead global DC Shoes marketing team through regular clear communication of brand vision and sharing of best practices, Develop brand tone of voice for each consumer, media and social channel, Optimize marketing efforts and spend for maximum ROI against target consumer, Build sustainable and impactful Public Relations and Trade Marketing Plans, Play an instrumental role in the go-to-market plans and strategies for the brand, including product launch plans, product news, marketing and promotion plans, Ensure all marketing materials provide consistent and clear message of brand position, Champion performance management; ensuring systems are in place to drive top performance for all marketing positions, Ensure yearly targets and KPIs are set for direct reports, evaluate results on a continuing basis, as well as, establish individual accountability for team members success through clear, open and honest feedback, Effectively lead cross-functional consumer directed brand connection points, Select and manage the right creative agencies and freelance talent (still/moving images, digital media, advertising,) in addition to briefing them and safeguarding top quality execution and alignment with global standards, Develop a sustainable business model to extend DC Shoes into new markets & consumers, Develop and manage annual global and regional business plans and budgets to implement strategies, Identify key success factors in plans, closely monitor business performance across functional areas and make changes to business plans and strategy as necessary, Direct efforts of staff and external resources in the ongoing assessment of the competitive market position of the brand, and the identification of opportunities for new products, Capture & synthesize all learning from internal and external market research and incorporate intelligence on trends over time into development of brand strategies, Must have 10+ years of Brand Management experience for global brands, Expertise in building, mentoring and managing world class cross-functional brand and marketing teams, At least three years’ experience in strategizing cutting edge consumer marketing through digital and social channels, Experience in interpreting consumer data and shaping content and campaigns for maximum ROI, Current experience in building a global brand, Existing relevant relationships with influencers, the media, action sports industry, music industry, apparel industry, Possess and demonstrate excellent strategic capabilities, analytical and creative problem solving abilities and work organization, Proven experience in project and department management, including responsibility for developing business plans, market forecasts, and budget management, Impactful communicator/influencer – the ability to sell strategies and plans to marketing team, cross-functional teams and leadership teams, Existing understanding of traditional and non-traditional brand marketing strategies, At least two year of experience in managing agencies and freelance talent, Proficiency in MS Excel, Word, PowerPoint, Proactive, entrepreneurial mind-set with a “can-do” attitude, Take ownership and responsibility for actions, behaviors and contributions, Provide inspiring leadership to the marketing team and cross-functional team to manage priorities and deliver on goals, Strong verbal and written communication, conflict resolution and influence management skills, Foreign languages (French, Spanish) a plus, MBA, with marketing emphasis, is preferred, Bachelor's degree in marketing, business or related field (can still be in school), 1 – 3 years of marketing experience (preferred), Must be able to work 40 hours per week for 6 months, Ability to understand the business and marketing objectives of various activities, Analytical, structured thinking with creativity and a “can do” attitude, Organizational skills and interpersonal skills, Experience in current online marketing concepts (email marketing, social media), Prompt follow-up and follow-thru with all customers (internal and external) is very important, Assist in individual marketing projects with minimum supervision as well as day-to-day business activities for the brand such as new product launch support, collateral development, product, brand events, local marketing campaigns, etc, Develop and track assigned creative projects (print, online and video assets), Evaluate, update and integrate digital initiatives / presence as it relates to brand website, email marketing campaigns, social media campaigns, customer service, etc, Provide support for internal / external agencies initiatives, Help coordinate information sharing across the brand and product departments, Motivate and manage a close-knit team of marketers, Effectively promote and differentiate the Macy’s, Inc. employer brand with a concentrated effort to drive applicant traffic for hard-to-hire locations and/or positions, Oversee the creation of integrated online/offline marketing content and campaigns, Build and maintain mutually beneficial relationships across the enterprise with Recruiters, Corporate Communications, Consumer Marketing, Media, and Business Stakeholders, Provide strategic insight and key contributions as part of the Talent Acquisition leadership team, Develop measurement to regularly track the effectiveness of marketing campaigns and localized initiatives, Manage high level relationships with external agencies and key job board partners, Research talent acquisition trends, new technologies and the competitive landscape in order to differentiate the Macy’s, Inc.’s employer brand, Manage the brand marketing budget for all business units, Regular, dependable attendance & punctuality, Minimum 2 – 3 year experience managing a marketing team, Minimum 5 – 7 years related experience in consumer marketing or employer branding, Excellent written and verbal communication skills, Ability to read, write and interpret instructional documents such as reports and procedure manuals, Must have above average mathematical skills, including the ability to compute rates, ratios, and percentages, and the ability to work with mathematical concepts such as probability and statistical inference, Must be able to work independently with minimal supervision, Bachelors degree in project management, marketing, communications or related field, 2- 5 years professional experience in an agency environment or marketing communications related field, Excellent project planning skills and ability to lead project teams and agency partners to manage projects, Solid organizational skills with attention to detail, Ability to handle multiple projects and timelines, Demonstrated ability to determine and deploy the resources required to achieve goals in the most efficient and cost-effective way, Strong oral, written, presentation and group facilitation skills, with the ability to manage a variety of constituencies, Strong interpersonal skills that exhibit ability to be reliable, flexible and approachable, Strong skills in the Microsoft Office Suite, especially Powerpoint and Excel, Fundamental understanding of executing a brand experience, Experience with content management systems/digital platforms, Experience in communications planning and execution, Fresh graduate, with one year of experience or student about to get graduated still attending a university degree or business school available to run full time working schedule, Mandatory skills: ownership, driven, can-do attitude, proactivity and willingness to learn and develop, Good academic performance. Marketing curriculum a plus, Track record of performance managing teams, complex projects, budgets, production processes, and is comfortable meeting targets and objectives, Must be creative, and have experience developing and evaluating creative, Excellent communication, interpersonal and negotiation skills, Possess a marketing and customer service orientation, Respectful and solid leadership skills that motivate staff to exceed expectations, Ability to manage multiple, complex priorities within demanding timeframes, Ability to represent the Company in a professional manner, Financial services or retail experience, a significant advantage, Proven ability to lead a proactive marketing organization and ensure accountability, Oversee, manage, develop the brand strategy for the Kier Group – be the lead brand custodian, providing solutions to new challenges that arise as the business develops, Work with and influence the business in their marketing needs alongside the operational business partners and play an active role in the annual marketing planning process. You can position this information in a summary section at the top of the resume, in a quote (from a professional colleague or a performance review) that is highlighted on the resume, and/or in an experience section that features your key accomplishments listed in bullet points. You are well versed with the best research methodologies to get at this, Oversee the work to bring to life the brand strategy with cohesive messaging, a fully realized visual identity and voice. Participate in the strategy, execution, and program maintenance of acquisition & brand campaigns, Responsible for reporting metrics and tracking goals against each campaign. digital /social media) to generate consumer interest, Innovation & Experimentation - Executes new, forward looking and efficient approaches. resumed v past verb, past simple: Past tense--for example, "He saw the man." Ideally with a good portfolio of content developed with partners and influencers, Ability to identify and capitalize on trends, cultural moments, human insights and proven experience of operating autonomously, 2-4 years of equivalent marketing experience, Demonstrated success working in a matrix environment, Lead the day to day digital and social media process for the trademark, ensuring the "voice of Pepsi" is engaging, on-brand, and bringing Pepsi moments to life across mobile, Work with cross-functional partners, and act as connector and lynchpin across brand, social, media and agency teams, Test & learn with emerging platforms, focusing on impact, Manage digital budget, including allocation, tracking, and some payment processing, Drive passion for our mobile-first agenda within the brand team and the greater marketing group, Minimum 2 years of marketing experience, preferably with leading-edge brands, Framing strategies for establishing greater awareness about the products, Building brand focus in conjunction with operational requirements; utilizing market feedback & personal network to develop marketing intelligence for positioning the products, Implementing pre/post launch sales promotional activities for brand building & market development, Utilizing market feedback & personal network to develop marketing intelligence for formulating plans (both strategic as well as tactical) for the brands, Should be comfortable with change and ambiguity given the dynamic business environment, Strong analytical & conceptual skills in revenue scenario planning, Ability to communicate at multiple levels with both customers and colleagues, Excellent Leadership & Team Handling skills, Develop and provide strategic direction for various client materials: plans, presentations, reports, news releases, blogs, media strategy and message documents, Provide proactive and reactive client counsel and creative recommendations on meeting client goals through integrated communications, Build, maintain and develop new/existing client relationships, Develop and execute high-quality media programs from conception to placement, Recommend and support executive visibility/thought leadership opportunities aligned with the clients’ strategy and positioning, Manage projects and timelines efficiently while balancing staff workload, 8-10 years of experience providing public relations counsel in support of clients’ efforts around sponsorships, advertising and brand marketing, Experience working for a leading brand in support of advertising campaigns and sports and entertainment sponsorships, Existing relationships with media who cover advertising and the business of sports and entertainment, Knowledge of/experience with key advertising and brand marketing events, Experience developing and executing strategic communications plans that are relevant, creative and measureable, Demonstrated ability to draft and edit high-quality written materials, including media pitches, bylines, presentations and social content, Strong client presence and relationship-building skills, with an ability to lead a client to a strategy and point of view, Proven ability to contribute to compelling new business proposals and present them effectively and persuasively, Exceptional interpersonal communication and management skills – business minded and sound judgment, Demonstrated ability to lead, prioritize and manage multiple projects, Proficiency in meeting deadlines without sacrificing quality, Collaborate across functions to land multi-touchpoint, ‘through-the-funnel’ campaigns to drive both long-term brand value and immediate business impact, Determine appropriate KPIs, monitor performance, optimize content and its distribution in real time and report out on plan performance, working closely with Consumer Strategy & Insights, Media Managers, FP&A and other analytics teams, Maintaining and monitoring potential and current influencer partnerships, Experience in a fast growing consumer facing company, Strong experience communicating cross functionally, globally is a plus, Passion for company & travel. 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